- Professor
- Institute for International Academic Research
Research Field | International Marketing and Management, Japanese Management, Cross-cultural Management |
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Courses Taught | Research Seminar, Learning Management in English, Marketing, Introduction to Marketing |
Academic Degrees | PhD, International Marketing (Vienna University of Business and Economics) |
Brief Biography | Dr. Parissa Haghirian is a recognized expert on Japanese management and cross-cultural business practices. Her academic background includes an MA in Japanese Studies from the University of Vienna and both an MA and PhD in International Business and Marketing from the Vienna University of Economics and Business Administration. Dr. Haghirian began her academic career as an Assistant Professor at Kyushu Sangyo University in Fukuoka from 2004 to 2006. She then became a Professor of International Business at Sophia University in Tokyo, where she taught for nearly two decades. From April 2025, she is a Professor of International Management and Marketing at Kyoto University of Advanced Science (KUAS). She has held visiting professorships at prestigious institutions such as HEC Paris (France), Keio University and Waseda University (Japan), Aalto University (Finland), the University of Graz and Vienna (Austria), Ludwig Maximilian University (LMU) in Munich (Germany), and Sharif University (Iran). Dr. Haghirian has published extensively on Japanese management, including books like The Routledge Handbook of Japanese Business and Management and Overcoming Crisis – Case Studies of Asian Multinational Corporations. Beyond academia, Dr. Haghirian consults with multinational corporations on cross-cultural management and leadership, coaching executives to navigate the complexities of multicultural environments. She is also a regular keynote speaker at conferences and corporate events across Japan, Europe, and Asia, sharing her insights on global business practices. |
Media Coverage | BBC.com. Johanson, M. 2022.05.11. “The countries resisting remote work”. https://www.itpro.co.uk/business-strategy/flexible-working/368285/can-the-four-day-week-take-off-in-japan |
Contact | 08077072583 |
Research Overview
Japanese Management, Market Entry in Japan, Cross-cultural Team Work
Research Keywords | Japan, Management, Culture, Strategy, Teams |
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Academic Papers | Haghirian, P. 2022. “Japan’s employment system and human resource management – coping with increasing adjustment pressures”. Contemporary Japan. Vol 34, No 1, pp.3-12. |
Publications
Case Study Books
- Haghirian, P. ed. 2023. *Overcoming Crisis – Case Studies of Asian Multinational Corporations*. Singapore: World Scientific Publishing.
- Rothlin, S., McCann, D. and P. Haghirian. eds. 2021. *Doing GOOD Business in China—Case Studies in International Business Ethics*. Singapore: World Scientific Publishing.
- Haghirian, P. ed. 2021. *Japanese Management: Market Entry, Corporate Growth and Crisis Management*. Singapore: World Scientific Publishing.
- Haghirian, P. ed. 2018. *Business Development, Merger and Crisis Management of International Firms in Japan: Featuring Case Studies from Fortune 500 Companies*. Singapore: World Scientific Publishing.
- Haghirian, P. ed. 2015. *Case Studies in Japanese Management, Volume 2*. Singapore: World Scientific Publishing.
- Haghirian, P. ed. 2013. *Case Studies in Asian Management*. Singapore: World Scientific Publishing.
- Haghirian, P. and P. Gagnon, eds. 2011. *Case Studies in Japanese Management*. Singapore: World Scientific Publishing.
Monographs
- Haghirian, P. 2021. *Japanese Consumer’s Behavior by Age and Gender Research Report for the EU-Japan Centre, Brussels*. www.eu-japan.eu.
- Haghirian, P. 2011. *Successful Cross-Cultural Management: A Guide for International Managers*. New York: Business Expert Press.
- Haghirian, P. 2011. *Multinationals and Cross-cultural Management: The Transfer of Knowledge within Multinational Corporations*. Routledge International Business in Asia Series. London: Routledge.
- Haghirian, P. 2010. *Understanding Japanese Management Practices*. New York: Business Expert Press.
- Haghirian, P. 2007. *Markteintritt in Japan: Mit praktischen Fallbeispielen* [Market Entry in Japan: A Guidebook with Case Studies]. Vienna: LexisNexis.
Edited Books
- Haghirian, P. ed. 2020. *Japanese Business Concepts You Should Know*. Amazon Paperback.
- Haghirian, P. ed. 2016. *The Routledge Handbook of Japanese Business and Management*. London: Routledge. (Paperback Edition Published November 2019).
- Rothlin, S. and P. Haghirian. eds. 2013. *Dimensions of Teaching Business Ethics in Asia*. Springer Asia: Shanghai.
- Haghirian, P. ed. 2011. *Japanese Consumer Dynamics*. London: Palgrave Macmillan.
- Haghirian, P. ed. 2010. *Innovation and Change in Japanese Management*. London: Palgrave Macmillan.
- Haghirian, P. ed. 2009. *J-Management: Fresh Perspectives on the Japanese Firm in the 21st Century*. Bloomington, IN: iUniverse.
Message
As we embark on this academic year together, I look forward to working with you to explore the world of international business, Japanese management practices, and cross-cultural leadership. My goal is to create a dynamic and engaging learning environment where ideas are shared, challenged, and developed. I hope that together we can build a deeper understanding of the complexities of global business and equip you with the skills and knowledge to thrive in the international arena. I look forward to meeting you all and to a rewarding and enriching experience.